Paid Media Campaign Specialist - Drive Customer Acquisition & Growth

Are you a data-driven marketer with a passion for crafting high-impact paid media campaigns? Gladex Travel And Tours Corp is expanding its dynamic marketing team in Bali, Indonesia, and we’re looking for a Paid Media Campaign Specialist to accelerate customer acquisition and growth. In this role, you’ll work closely with our marketing team to develop and execute high-performing paid media campaigns across various platforms, including Google Ads, Facebook Ads, Instagram Ads, and TikTok Ads. This is an exciting opportunity to join a growing company and make a significant impact on our marketing efforts.

Our mission is to provide unforgettable travel experiences to our customers, and we believe that data-driven marketing is key to achieving this goal. As a Paid Media Campaign Specialist at Gladex Travel And Tours Corp, you’ll be responsible for creating and optimizing campaigns that drive traffic, engagement, and conversions. You’ll use tools like Google Analytics, Google Tag Manager, and Meta Business Suite to track and analyze campaign performance, ensuring that every dollar spent delivers maximum ROI.

📋 Tanggung Jawab Pekerjaan

• Develop and execute high-performing paid media campaigns across Google Ads, Facebook Ads, Instagram Ads, and TikTok Ads.
• Optimize campaigns based on data-driven insights to maximize ROI and drive customer acquisition.
• Monitor and analyze campaign performance using tools like Google Analytics, Google Tag Manager, and Meta Business Suite.
• Collaborate with the marketing team to develop and implement campaign strategies that align with business goals.
• Stay up-to-date with the latest trends and best practices in paid media marketing.
• Create and maintain comprehensive campaign reports to track performance and provide insights to the marketing team.
• Conduct A/B testing to optimize campaign performance and improve conversion rates.
• Manage campaign budgets and ensure that spending is aligned with performance goals.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Advertising, Business, or a related field.
• 2-4 years of experience in paid media marketing, with a proven track record of developing and executing successful campaigns.
• Proficiency in using paid media platforms such as Google Ads, Facebook Ads, Instagram Ads, and TikTok Ads.
• Experience with data analysis tools such as Google Analytics, Google Tag Manager, and Meta Business Suite.
• Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
• Familiarity with digital marketing best practices and trends.
• Certification in Google Ads or Meta Ads is a plus.

🛠️ Keahlian

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